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Standing Requirements in California UCL Cases Brought in Federal Court in the Wake of Tobacco II and Kwikset

This article examines developing federal case law regarding the standing requirements of Californias Unfair Competition Law , Cal. Bus. & Prof. Code § 17200, et seq. and Californias False Advertising Law , Cal. Bus. & Prof. Code § 17500, et seq., in the wake of recent decisions by the California Supreme Court. It provides guidance to practitioners on how to address and develop strategies for highlighting standing issues early in a case, which could have a critical impact on the litigation.

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