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Advertising and Promotions

Advertising has grown dramatically in both scope and complexity. Companies looking to grow in today’s integrated culture must carefully navigate the complex legal issues associated with this ever-present activity. We can help.

Providing Clients with Strategic Legal Counsel

We have been at the forefront of many of the most important developments in advertising, marketing, gaming, and promotions in the past decade—through litigation, rulemaking, and policy initiatives.

Our team crosses traditional practice group lines and includes lawyers representing advertisers in high-stakes false advertising litigation and negotiation of contractual issues involved in advertising and marketing.

An Integrated Advertising and Marketing Law Team

  • We have tried and won cases under the Lanham Act, as well as before the NAD, the major television networks, and the FTC, FDA, and FCC.
  • Our lawyers handle advertising claims and labeling matters, drawing on their deep experience with the regulatory processes at the FTC, FDA, and state gaming authorities.
  • We not only assist clients in defense of investigations and enforcement actions, but also have been involved in the development of legislation, regulations, and policies as they relate to advertising, gaming, and promotions.
  • We regularly advise clients on the implications of new media, including the use of social media and mobile communications for advertising and marketing.
  • Our lawyers counsel on compliance with the Telephone Consumer Protection Act and CAN-SPAM Act, and are on the leading edge of developments regarding database marketing, marketing lists, consumer privacy, sweepstakes, contests and promotions, and spam.
  • We are well-versed in the intricacies of virtual currency and prizes, alternative methods of entry, evaluations of skill versus chance, and related issues implicated by “social casino” games.
  • Our practice chair is a leading expert in internet gambling and gaming, representing leading gambling and gaming companies in the online space.

Spotlight

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