Client Alert

The FTC Cracks Down on U.S. Origin Claims and Made in U.S.A. Labels

January 01, 2002

R. Bruce Dickson, Christopher A. Cole, and Rikki D. McCoy

Sputtering economic conditions and the war on terrorism have many advertisers imploring consumers to “buy-American.” The wave of patriotic consumerism has sparked renewed attention by the Federal Trade Commission, which has announced that it is paying close attention to truthfulness of advertising claims that goods have been “Made in U.S.A.”

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